OLA Cabs mega promo code! – Newsjack


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This is Newsjack. 

Well, Newsjacking is the practice of aligning a brand with a current event in an attempt to generate media attention and boost the brand's exposure. 

In this context, I have tried to project the events of protest that took place earlier this month about the hike of OLA and Uber rides prices and also about the unsatisfaction among drivers for the lesser wages they are receiving when compared to previous years (not shown in the Newsjack). 

This Newsjack is showcasing as OLA's CEO Bhavish Aggarwal (our Xpert celeb) understands the situation, figures issues and it is through this promo code he signifies that he understood it and shall solve it. Hence the code- "BHAVISH SOLVES IT".

I tried to make it as visually appealing and as communicative as I can.

Thanks.


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Sai Charan V

A bit more creative guy than you know;)

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